May 10, 2019
How To Deal With Knockoffs- Amazon Brand Registry

How To Deal with Knock Offs Trying to Ruin Your Products and Brand

Trying to stop counter fitters from undercutting your price and stealing your revenue is like a game of whack-a-mole. Just when you think you’ve won another one pops up, and the fight starts all over again. The easiest place to […]
March 21, 2019
Trademark Your Business Name

Is Your Business Name Trademarked? If Not, You Could Be in for a Rude Awakening

If you read a transcript of all the trademarked business names and product names you use in a given day, you would be surprised at how many there are.  If you were the one to go on a coffee run […]
January 22, 2019
What Is Generic Trademark?

What Does It Mean If a Trademark Is Generic?

Trademarks are invaluable business assets, and it is incredibly unfortunate when the protected status of a trademark is lost because the consuming public begins to too closely associate the trademark with the product or good that the trademark is attached […]
December 14, 2018

How to Assess the Strength of a Trademark

Not all trademarks are eligible for registration with the United States Patent and Trademark Office (USPTO). In fact, the USPTO only reviews trademarks applications that are for distinctive trademarks. How distinctive a trademark is determined by whether the trademark is […]
December 5, 2018

How To Deal With Trademark Counterfeiting

There are people out in the world who are looking to make a quick buck off of the intellectual property of others. By stealing, or counterfeiting a trademark, these unscrupulous people can disguise inferior products by slapping a counterfeit copy […]
October 22, 2018

Tips for Policing Trademark Rights

Obtaining trademark rights is only half the battle – once you have established trademark rights either through use of the mark in commerce or through state or federal registration, you will immediately need to begin policing the use of your […]
October 9, 2018

What is Fair Use of Trademarks?

One of the most important trademark rights is the exclusive right to use a given trademark in commerce to identify to consumers the source of a particular good or service, or a class of goods or services. Unauthorized use of […]
October 3, 2018

Have a Trademark? Use It or Lose It.

Did you know that even if you hold a certificate of registration for a trademark, you still could potentially face the risk of losing your trademark protection status? The age-old expression “use it, or lose it” is applicable in the world […]
September 18, 2018

The Role Trademarks Play in Medical Device Technologies

Trademarks are one of the primary ways for a medical device company to convey their brand to patients, medical professionals and healthcare systems. Since trademarks are a distinctive way for consumers to identify your company and its products, it is […]
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